The star is staging a totally unique presentation with tons of personal touches!

Jessica Simpson is heading to NYC for Fashion Week to show off her spring 2011 collection — but don’t expect to see models storm a runway in her clothes. Instead, Jess is planning a presentation, where rather than use models, the star will enlist the help of her eight BFF’s, including sis Ashlee Simpson Wentz and Cacee Cobb! The girls will show off clothing and accessories from the collection, (including her new denim line), while bro-in-law Pete Wentz serves as deejay for the presentation! Read more about her presentation here!